Keep the Christmas Magic alive with SMS

Dynmark Team, Dec 10, 2015

christmas.jpgWith Christmas being a very busy time of year and many of us already well into our shopping, it is clear the way we communicate has been revolutionised by mobile technology.  Shoppers can now walk down the aisles of stores with their smartphones browsing, comparing prices and purchasing with just a click of a button, making SMS a perfect channel to entice and motivate customers to make a purchase.

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Using SMS in Financial Services

Dynmark Team, Dec 3, 2015

mobilebanking.jpgWith mobile phones gaining coverage and presence every day, it has given banking services an opportunity to get closer to consumers more than ever before.  Around 88% of financial companies believe that by using SMS for b2c communications, they can deliver an excellent customer experience. 

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USING SMS AS PART OF A MULTI-CHANNEL MARKETING CAMPAIGN

Dynmark Team, Oct 13, 2015

SMS is a highly versatile communication channel that is not only a successful channel on its own but is easy to mix and has become an essential part of effective multi-channel marketing.  The choice of marketing channels is critical to a successful l campaign and integrating your marketing efforts can help improve your campaigns, delivering better results for your business.

Multichannel marketing provides brands with more than one way to get profitable results, providing a range of options to deliver a prescribed customer journey. Here are some of the ways you can do this:

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Supporting The Customer Journey With SMS

Dynmark Team, Sep 1, 2015

customer-lifecycleRetail has become a very personal experience and your customer’s journey is essential, from the moment the customer registers their interest in your company, through to the purchase and feedback. SMS can provide you with the ideal tool to promote, update customers with news, booking and order confirmations and most importantly, buy from you. You want customers to stay customers and the ways you can use SMS to ensure this and improve your customers journey are endless.

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When and Why Would You Use a Dedicated Long Number?

Dynmark Team, Aug 25, 2015

Dedicated long numbers enable you to have your own unique number for all your inbound and outbound messages, allowing you to send and receive SMS or MMS from the same number, every time. They are perfect for brands that want a permanent and powerful SMS presence, and are the most cost effective way of enabling 2-way messaging with your customers. By purchasing a dedicated number it enables you to receive SMS from any mobile user on any mobile network, worldwide.

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Successful Lead Generation Using SMS

Kevin Connolly, Aug 20, 2015

travel-smartphoneSMS is now used globally as a successful lead generation tool throughout all industries. When delivered well SMS has a reputation for positive results and benefits in comparison to other more ‘traditional’ marketing methods. As more than half of the UKs population now own a mobile phone, a further 92% of adults owning a mobile phone – we really can’t get enough of them. Did you know that 91% of adults have their mobile phone within arm's reach 24 hours a day AND we check our phones at least 150 times a day?

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How SMS Marketing Can Work For Restaurants and Cafés

Dynmark Team, Aug 11, 2015

phone-coffeeSMS marketing has proven to be an effective approach to increase sales and build brand loyalty for restaurants and cafés. It is a fast, efficient and economical way to keep customers updated, allowing restaurants and cafés to engage on a personal level with customers at any time.

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Make Your Customer Feel Appreciated With Personalisation

Dynmark Team, Jul 20, 2015

Personalisation is becoming increasingly important in the digital marketing world and the more a consumer feels that their experience has been refined for their benefit, and the more relevant your communications are with them, then the more likely they are to engage with your products. If customers feel valued it helps build customer loyalty. 50% of consumers say personalisation within the brand experience is important to them.

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5 Reasons Why You Should be Using SMS

Dynmark Team, Jul 14, 2015

Being a provider, we know how mobile messaging can enhance any marketing and communications strategy, but we are also aware that the benefits aren't always clear, so here are...

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The Power of Mobile

Dynmark Team, Jul 9, 2015

Since the late 1990s, mobile phones have gone from being a luxury to a necessity in the business world and thanks to the wonders of ever-developing technology businesses are taking advantage of the power of mobile.

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