Business-focused apps need to have usability at their heart.
The issue of usability has been highlighted as one of the most important aspects in the development of a successful enterprise app.
Founder and lead product manager at Averail John Drewry told Wired businesses creating mobile apps to facilitate their workforce need to ensure they are both intuitive and functional in order to see their successful uptake.
Users want to see apps that they can quickly work out how to work and for the technology to provide a useful addition to their working lives.
This means utilising layouts and features that mirror other successful designs that individuals may have used in the past in other apps or technologies, while also ensuring the process of setting up the app in the first place is straightforward.
For example, opening documents or folders should be as simple as clicking on them – much like in traditional desktop PC setups – while search boxes should be intuitive and allow individuals to find items without the need to fill in its title in full.
Complex configuration routines and providing reams of instruction information should be regarded as a non-starter for those helping to develop a successful and ultimately useful enterprise app, as this will simply frustrate the end user and lead to lower uptake.
As a result, much of the configuration responsibilities should fall to admins before employees even have access to the software, as this will bring about a much smoother rollout process.
Moreover, admins should pre-configure the settings of the app – although these should also be customisable to the unique needs of individuals at a later date – to ensure that as soon as the user downloads the software it is ready to use.
Mr Drewry concluded: “Just because enterprise apps often have more going on than the average consumer app, they don’t need to be difficult to use. Keep usability in mind whenever evaluating new apps for your organisation; it will result in less frustration for everyone involved.”