Liz James

Happy Valentine’s Day everyone, we thought we’d give you some ideas for how you can use SMS to maximise the day of love…

Dynmark is gearing up for its biggest year ever in 2012, and as some of you may already know, we are revamping our current offerings and bringing out some new ones to drive more value to you. We’ll have more on this soon, so keep your eyes peeled, but until then we’re going to keep you going with some great ways to leverage SMS as part of your business and marketing strategy.

One of our customers, a florist is gearing up for Valentine’s day by texting daily offers on specific flowers and bouquets to its customers, in an effort to spread the purchase of flowers and avoid running out of roses. Why not message people today, and let them know what you are doing as part of the fun?

We have also found that Hairdressers hold events for some special days, such as Valentine’s Day, they are running SMS campaigns to their most loyal customers to offer deals on up-dos and styling for the evening. Customers will be provided with a code they can quote to get a reduced rate on their appointment. There are all sorts of appointments, events and purchases this could work for. Make your brand exclusive by sending the offer to just your most loyal customers.

So what we’re saying is, make the most of the holidays with SMS, because it’s quick, easy and intimate. Contact your customers with information they will want and appreciate to encourage them to spend!

Have a wonderful Valentine’s Day!